Integrated operations: multi-AI multi-character interactive drama + AI relationship evaluation + a 3,000㎡ offline interactive club
Not a relationship company that built an app, nor an AI company that found a use case—but a brand-new species born from the strategic fusion of two seasoned teams, each with twenty years of deep expertise in its own field.

Twenty years deep in enterprise markets, with core executives holding proven IPO capital-operation track records. Independently developed and deployed GEO-SaaS ecosystems across six vertical industries and 11 AI-optimized GEO-MaaS intelligent engines. Four global hubs working in concert: Hangzhou · Hong Kong · Dubai · United States.

A veteran player in China's vertical relationship social sector, having lived through three full industry generations—the PC relationship era, the mobile social era, and the AI-powered social era. Deeply versed in the full chain of vertical social user psychology, risk-control systems, compliant operations, and user growth.
The tech team's AI computing engine
×
The operations team's relationship-industry DNA
MulanXu's underlying logic:
use the most hardcore technology to solve the softest emotional problems.
All 12 AI emotional computing models are developed in-house (no third-party APIs), and the technology can empower external partners.
All 12 emotional computing models are built in-house—no external APIs. From semantic understanding to emotion recognition, the entire pipeline is self-developed and fully controllable.
A self-owned 3,000㎡ headquarters building plus a full-format offline club—while every competitor in the market runs a pure-online, asset-light model.
The world's first emotional matching system deeply fusing personality, interests, and individual traits with AI—a cultural moat that cannot be replicated.
The industry's only pay-as-you-go Token model—minimal user resistance, healthy repurchase rates, and decreasing marginal costs.
Continuously compliant, auditable, traceable, and risk-controlled. Zero facial-recognition abuse, with end-to-end encryption protecting emotional data.
MulanXu takes AI interactive drama as its core strategic direction: channeling the narrative assets of a full-length novel, the technological assets of 12 proprietary AI models, and the venue assets of a 3,000㎡ offline club into a single content storyline—turning users from "people who watch stories" into "people who rewrite stories."
A technology company in the AI interactive drama space. 12 in-house AI models + serialized IP production pipeline + multi-drama architecture—from Mulan Xu to Mulan Dian to Mulan Tea Story, one tech stack powers the whole AI drama track.
Every character is driven by an independent AI model. Seven AI companions each have their own personality, memories, and growth arcs; 151 decision points generate plot branches in real time, and five endings are written by user decisions.
One IP, three monetizations. The novel accumulates narrative assets, the AI interactive drama carries online Token payments, and offline club performances complete the scenario landing—content invested once, reused continuously across multiple ends.
From one drama to an ecosystem. Themes expand from historical drama to urban and sci-fi; AI characters grow from seven to many more; IP licensing and user co-creation open gradually, forming a sustainable content ecosystem.
We are not a relationship company that built an app,
nor an AI company that found a use case—
we are a brand-new species born of the strategic fusion
of two seasoned teams, each twenty years deep in its field.
The MulanXu headquarters building awaits your visit.
Built on deep foundations, rising with full force—
leading the new track of emotional technology. — MulanXu · Corporate Vision